New Brand Design for startup art dealer Lazuli.
Mission: With just a name and a sketch of an idea for her brand we helped this startup create a mini brand world. This gave Lazuli a clear look and feel to help launch the business.
Client: Start up Lazuli – Art Dealer
When: 2020
Where: Singapore
Scope: Up front strategy. Creative concepts. Logo, typefaces, colour palette, motion graphics, digital media styling guide, core application – business cards, social media icons, web homepage design.
With just a name and a sketch of an idea for her brand we helped this startup create a mini brand world.
This gave Lazuli a clear look and feel to help launch the business.
‘Art is often seen as expensive and inaccessible but I want to change that.
I want to make art easily available to anyone and everyone who wants to experience its power.
In doing so, I also want to make it easier for artists to connect with their admirers.
Lazuli was born from the passion of art and people, and the desire to build a strong relationship between the two.
I need a brand that pairs them seamlessly.’
KOUSAH&CO Team
Collaboration with
As I started my own business, I immediately identified the necessity of a strong brand. After some serious struggles with Fiverr, I had the chance to meet Emily from KOUSAH&CO, and together we embarked on this fabulous branding journey leading to LAZULI.
Emily and her team helped me develop my brand, from the design to the vision, the values, the positioning and the personality. She inspired me to create a strong and beautiful story to represent my company.
Emily strives to be the best she can be at all times, with a unique mix of intelligence, creativity and coaching, I’ve had a wonderful experience and I can highly recommend KOUSAH&CO to anyone looking for the same branding experience.
JULIE REYNAUD
FOUNDER LAZULI ART
MARCH 2020